One of the ways we help our clients build their businesses is by creating successful out-of-the-box customer experiences for technology purchases. Please enjoy the Andy Rooney (60 Minutes) with a new iPhone spoof. The irony is the Apple does a good job in this aspect of the brand experience… just not with Andy!
(if the video clip does not pop up when you link, just look for “60 Minutes” in the horizontal navigation bar.)
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